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托福阅读句子简化题：Children and Advertising

2015-08-18 16:58:56来源：网络

　　【托福阅读题型：Children and Advertising句子简化题】托福阅读中句子简化题是重要题型之一。根据托福阅读题型不同来进行专项练习，是短期提高托福阅读能力的有效方法。同学们需要多加练习哦!

　　查看全部：托福阅读题型分类练习之句子简化题

　　托福阅读句子简化题：Children and Advertising

　　【Paragraph 3】Fantasy is one of the more common techniques in advertising that could possibly mislead a young audience. Child-oriented advertisements are more likely to include magic and fantasy than advertisements aimed at　adults. In a content analysis of Canadian television, the author Stephen Kline observed that nearly all commercials for　　character toys featured fantasy play. Children have strong imaginations and the use of fantasy brings their ideas to life,　but children may not be adept enough to realize that what they are viewing is unreal. Fantasy situations and settings are　frequently used to attract children's attention, particularly in food advertising. Advertisements for breakfast cereals have,　for many years, been found to be especially fond of fantasy techniques, with almost nine out of ten including such　content. Generally, there is uncertainty as to whether very young children can distinguish between fantasy and reality in　advertising. Certainly, rational appeals in advertising aimed at children are limited, as most advertisements use　emotional and indirect appeals to psychological states or associations.(Children and Advertising)

　　! Which of the sentences below best expresses the essential information in the highlighted sentence in the　passage? Incorrect choices change the meaning in important ways or leave out essential information.

　　○Rational appeals in advertising are certainly limited by children's emotional immaturity and the indirect nature of　their associations.

　　○Indirect appeals to children's psychological states or associations can limit the effectiveness of rational appeals　in advertising.

　　○Rational appeals play a much smaller role in advertisements for children than emotional appeals and　psychological associations do.

　　○Rational appeals in advertising aimed at children should certainly be limited until the children are emotionally　and psychologically ready.



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